I know what makes a good story. I know how to present compelling story ideas and visuals that attract local and national coverage, because as an editor, I had to select which stories to cover. I may be prejudiced, but I think journalists make the best PR people because we know the rules and understand the value of building media relationships that get results.
An effective PR person is your conduit to the media. That’s why I am constantly researching and forging new relationships with reporters at traditional and digital media to ensure that Pierman Communications can target the right media outlet for your story.